Privacy Policy

Smug Sauna Events LTD ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This policy explains what data we collect, why we collect it, how we use it, and your rights under UK data protection law.

1. Who We Are

Smug Sauna Events LTD is a mobile sauna and cold water experience hire company based in the UK. Our website is smugsaunaevents.com and you can contact us at info@smugsauna.com.

We are the data controller for personal information collected via this website.

2. What Data We Collect

We may collect the following personal data when you interact with our website:

• Your name and contact details (email address, phone number) if you fill in an enquiry form
• The content of your message or enquiry
• Technical data such as your IP address, browser type, and pages visited (via cookies and analytics tools)

We do not collect sensitive personal data (such as health information) through this website.

3. How We Use Your Data

We use your personal data to:

• Respond to your enquiries and communicate with you about our services
• Improve our website and understand how visitors use it
• Comply with our legal obligations

We do not use your data for automated decision-making or profiling.

4. Legal Basis for Processing

We process your personal data on the following grounds:

• Legitimate interests — to respond to enquiries and manage our business
• Consent — where you have actively provided information via a contact form
• Legal obligation — where required by law

5. Data Sharing

We do not sell your personal data. We may share it with:

• Third-party service providers who help us operate our website (e.g. hosting, analytics). These providers are contractually required to keep your data secure and only use it for the services they provide to us.
• Eventbrite or other ticketing platforms, if you are directed to them from our site. Please refer to their own privacy policies for details of how they handle your data.
• Regulatory authorities, if required by law

6. Data Retention

We retain personal data only for as long as necessary for the purposes described above. Enquiry data is typically retained for up to 12 months unless an ongoing business relationship is established.

7. Cookies

Our website uses cookies. Please refer to our Cookie Policy for full details.

8. Your Rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data in certain circumstances
• Object to or restrict processing of your data
• Withdraw consent at any time (where processing is based on consent)

To exercise any of these rights, contact us at info@smugsauna.com. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

9. Changes to This Policy

We may update this policy from time to time. The current version will always be available on our website with the date it was last updated.

10. Contact

For any questions about this policy or how we handle your data, please contact us at info@smugsauna.com.